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Geo Expansion Program

Drive scale of your strategic solutions into new markets with Microsoft.


Geo Expansion in Europe and APAC

Can you pls confirm is the Geo Expansion program is active in Europe and APAC?


Re: Geo Expansion in Europe and APAC

My friend @paulsolski can probably answer this! He is the inventor behind this program and a great guy.


A personal note is that I truly believe in selling SaaS to customers in other countries. Working through other partners that have a local presence and a local cultural understanding is most often the best approach. As the world is big, I would suggest to narrow it down and don't try to win too many countries at the same time. Same goes if you want to enter the United States - don't try to win the whole country in one go.



Regards, Per


Re: Geo Expansion in Europe and APAC

I am excited to be able to confirm we are now globally live with our program as of January 1! You can download the overview playbook for the program at https://aka.ms/geoexpansionplaybook for additional details about how the program works. We are excited to help all our partners with guidance and tools to successfully expand into new markets!