Go-To-Market with Microsoft offers an Online Presence Assessment
Did you know that Go-To-Market with Microsoft offers an Online Presence Assessment (OPA) for you to gain clear insight into your current online presence in today's market? This best practice consultation also provides concrete recommendations on what you can do to get ahead of your competition.
From Search Engine Optimization to sales funnel management and Calls-to-Action, there are hundreds of factors that influence the online success of an organization. The OPA covers these factors and measures them against national and industry benchmarks. Integrating several best-of-breed tools, old school human intelligence, and a wealth of market data, the OPA gives organizations the knowledge they need to make the right strategic decisions.
- Receive a detailed report consisting of your current online performance set against the industry benchmark, with advice how to improve your scores
- Gain an overview of valuable insights of your online presence to know what next steps you should take to get your scores on point
Key insights often discovered:
- Value proposition is not clear
- Target audience is not addressed
- Search Engine Optimization (SEO): Loading speed is slow
- SEO: Top 5 keywords are often not ideal, and are not product or market driven
- Calls-to-action are missing
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