The way we all do business is changing. According for Forrester Research (May 2019) 67% of business buyers would prefer to gather their own information online and not interact with a sales rep.
Microsoft is seeing these trends increase with our commercial marketplace, as the number of monthly active users increases. We are especially seeing the success of our partners who are providing trials and transactable offers in the marketplace.
When you publish your solution to Microsoft’s commercial marketplace, you can access a global ecosystem of customers, partners, and Microsoft field sellers. With benefits, rewards, and more than 3 million monthly users, the commercial marketplace is built to expand your reach and grow your business.
Below you will be able to access several resources to learn more about publishing in the commercial marketplace, the largest customer base in the industry.
- Watch this video to get a quick overview of marketplace.
- The “Getting started with the Microsoft commercial marketplace” blog will provide you with an overview.
- Read how one partner has leverage the Commercial Marketplace to become one of their key pillars of their go-to-market strategy in this blog, “How App-builders Accelerate Customer Acquisition with Microsoft’s B2B Marketplaces”.
- Learn about the Marketplace Rewards available.
- Commercial marketplace module on Microsoft Learn
- Publishing and managing your co-sell offers in Commercial Marketplace
Is your solution or application not ready yet for the marketplace?
Solution Workspace is an online guide that is designed to streamline a partner’s progress from an initial idea to a successful solution in market. It does this by providing tactically actionable steps and high-value resources. You must be a member of the Microsoft Partner Network and have been onboarded onto Partner Center to use this tool. Learn more about Solution Workspace.
Ready to go but need some help?
Solution onboarding to the Commercial Marketplace. Request to speak with an agent at the Cloud Enablement Desk, who can review the marketplace opportunity, and provide guidance through the process of getting your solution into the marketplace. This is for those partners who have an MPN ID, but who are not currently working with a Partner Development Manager. Submit a request to connect with the Cloud Enablement Desk.
Additional Resources:
Inspire 2020 sessions (on-demand)
- The commercial marketplace opportunity: Reach more customers, grow revenue, and reduce costs
- Build your app to be future-ready with Azure; save costs and scale with Azure Marketplace
- Everything you need to know about co-sell
