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Partner Explained Webinars

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Webinar recording: best practices and programs to grow your business through the commercial marketplace:

Date/Time: 23 April 2021 13:00 – 14:00 | (GMT+01:00) Belgrade, Bratislava, Budapest, Ljubljana, Prague


Watch webinar recoding: 



The commercial marketplace enables your app or your service offer to surface to customers through Microsoft AppSource or Azure Marketplace, but also has an option to have it surface to Microsoft resellers or CSP Partner ecosystem. The commercial marketplace enables all of these scenarios.

But listing in the marketplace is just the beginning. The listing alone is unlikely to bring you new sales leads and more revenue. You have to choose the proper publishing option for your offer, ensure it is properly presented in the marketplace, effectively leverage marketplace benefits, ratings and reviews, run demand generation campaigns for your offers and, eventually, engage in co-selling with Microsoft sellers in a meaningful way.


At this webinar you will learn from the best practices of some of the most successful partners, how to be successful in the commercial marketplace.


  • Ati Serpoushan, VP of Alliances @Hive Streaming  
  • Radoslaw Osinski, Cloud Solution Architect, Microsoft CEE
  • Evgeny Voronin, Partner Transformation Lead, Microsoft CEE