LinkedIn have updated and released a series of playbooks for SMBs.
Get started with the Marketing Playbook for easy to follow steps on promoting your business on LinkedIn, in an engaging way.
https://business.linkedin.com/content/dam/me/business/en-us/marketing-solutions/case-studies/pdfs/smb_playbook_marketing.pdf?src=e-nurt&utm_medium=email&utm_source=Eloqua&veh=LMS_EML_Nurture_20170810_Dig_Deeper_into_LinkedIn_for_SMB_Email_BF
At the Microsoft Ignite #MSIgnite conference this week, it was announced that integration is coming to Outlook, allow you to see the LinkedIn profile & activity of an email sender and send them a connect request, all without leaving your email.
LinkedIn is a strong part of Microsoft's strategy - are you using it?
