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Now live: Public preview of the ISV Success program

The public preview of the Independent Software Vendor (ISV) Success program is available from November 15, 2022, for ISV partners.



In today’s world, your cloud provider is your partner, making it important to choose a partner vested in your success. Microsoft has a strong track record and robust partner ecosystem dedicated to your growth. So, whether you’re coming from another cloud, refactoring your application, or preparing for a more sustainable future, Microsoft is a partner you and your customers can trust.

Microsoft Cloud helps app builders drive robust demand for their apps and services by opening the door to one of the largest customer bases in the world. Using the commercial marketplace unlocks access to 95 percent of the world’s Fortune 500 companies, and gives you the agility you need to build future-ready apps for your customers.

The ISV Success program (public preview) is a partnership designed to help ISVs build well-architected apps on Microsoft Cloud platforms and publish into our commercial marketplace.

With curated content specifically for ISVs, marketplace publishing support, and more, this program will ensure a successful application launch in the Microsoft Cloud and commercial marketplace.

How the program helps you

The ISV Success program (public preview) supports you across your journey as you develop and publish, including:

  • Developing applications either built on or integrated with Microsoft Cloud platforms
  • Publishing applications to the commercial marketplace to Microsoft customers
  • Growing application sales through effective go-to-market (GTM) strategies
  • Rewarding applications that are most successful in-market

Next steps

  • Review the resources about this topic and share them with the appropriate stakeholders in your organization.
  • Visit the ISV Hub to get information on program requirements and benefits as well as FAQs, and to sign up for participation in the public preview.


For more information on this change, view the resources listed in the previous sections. If you have any questions, submit a support request at the Partner Center Support page.


Dear partners - you may use email templates attached if you want to further spread the message about the program with ISVs you are working with.