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Business Resources

Where startup founders and business decision makers can find the latest Microsoft for Startups announcements and program resources, business best practices, and industry trends to help build and scale their B2B companies.

Community Manager

Publish and market your solution on Azure Marketplace or AppSource

Hi Startups!


If you're looking to publish your solution onto Azure Marketplace or AppSource, check out the attached step-by-step guidelines to start unlocking your GTM benefits with Microsoft.


If you're published and ready to start marketing your solution, I've also attached a marketing best practices guide to optimize your listing, create GTM campaigns, and drive traffic to your listing to generate more leads. 



Awesome, Cathy! Let me echo what you've said - a startup publishing their app or service in the marketplace can be game-changing in terms of finding and acquiring new customers, and developing a much deeper relationship with Microsoft resellers and sales force. 


It's a 1-2-3 process that every startup should follow as soon as they're ready to reach more customers!