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A community dedicated to the Australian and New Zealand ISV Community.

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Brynnel
Microsoft

Monthly Digest Series: ISV & Industry | June 2021

Excited to kick off our Monthly Digest Series for ISV and Industry partner community. With so much going on we understand its hard to keep up, so here is a snapshot of the most recent updates.

 

Go-To-Market Updates:

We are excited to launch the GTM toolbox, an exciting asset that will enable our partners to bring their solutions to market fast and connect with more customers. They can find support they need to effectively co-market with Microsoft in Partner Go-To-Market Toolbox.

 

What is the GTM Toolbox Kit:

The Go-To-Market Toolbox is a centralised platform our partners can use for self-serve content creation that allows for automation, scalability, and brand governance, offering their solutions to market faster.

 

Who is eligible?

The Toolbox is currently available to partners with a Microsoft gold competency and ISVs with a co-sell incentive-eligible offer.

 

Key Benefits:

Generate unlimited co-branded assets aligned with your brand guidelines, and drive demand not only to your offer in the Microsoft commercial marketplace, but across your marketing campaigns, events, and customer sales conversations. 

These co-branded assets, offer customisable templates already aligned to your chosen solution-area messaging. Choose between 19 templates distributed between four asset types:

  1. One-pager
  2. Customer case study
  3. Customer presentation
  4. Social marketing assets

Demo - Video

We recently hosted an Ask me Anything session that included a demo of GTM Toolbox, followed by an interactive Q&A session. Watch the on-demand video here.

 

How to get started:

There are 3 ways to access Partner Go-To-Market Toolbox benefit:

  1. Login with your MPN credentials and access Partner Go-To-Market Toolbox  
  2. Partner Center
  3. Locate the GTM Toolbox benefit in Solution Workspace

 

Next up:

RSVP your interest to attend an in-depth How-to session, and have your FAQs answered.

 

UPCOMING Events

Inspire – Register today 15th – 16th July, 2021

Registrations for Inspire are still opened, make sure you and your team register for Microsoft’s flagship event where our partners from around the world unite to create and strengthen connections, build their businesses, empower possibilities, and celebrate together.

Gain insights into what we have planned for FY22, engage with our leaders and create new connections within our community.

Register here

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Feedback 

Your input is key to keeping this relevant to you and your business. Please let me know what you would like to see more of or less of.

 

Thank you and see you next month! 

Brynnel Dubey, Partner Marketing Advisor, ISV & Industry

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